The beginning of the year is an excellent reason for change. In the first days of January, entrepreneurs often start new projects and try to bring existing ones to the next level. There are many ways to increase the effectiveness of online projects. These include A / B testing, which increases the conversion rate of the resource.
According to the Internet marketing company WordStream, the average conversion rate of search traffic is 2%. Only two out of a hundred site visitors become your customers. You yourself are helping some of the 98 remaining visitors to refuse to cooperate. You do this with the help of so-called conversion killers, which force users to leave the landing pages immediately.
About a man can say a lot by analyzing his speech. How old is he, what gender is he, how educated, what social group does he belong to. Imitate someone else's speech is very difficult. Therefore, the texts that copywriters write in the lively spoken language of the client usually look surprisingly false. Something like this: I do not believe!
I will explain how, without being an editor, a business and blog owner can independently assess the relevance of the artistic techniques used in the articles. You will learn: how to present the reader in a convenient form with the information for which he started reading; how to find problems in tasty texts with sufficient meaning.
Do not believe if you are told that content marketing is the future of business. This is already present. Today, Western analysts are talking about the explosive growth of this area of Internet marketing. Content marketing - if you have not heard this word, then remember it, you will hear it very soon. Probably, you are already implementing this technology, even without knowing it.
What do adults do that make successful blogs, and how to become the biggest nested doll in the whole workshop. Russian blogging got out of the cradle, crawled through the early childhood stage with its innocuous pranks and sullenly stepped into the stage of youthful maximalism. What you need to do to Russian-speaking blogs are not stuck in adolescence forever, and become adults, mature, conscious?