12 revolutionary tips on conducting A / B tests

The beginning of the year is an excellent reason for change. In the first days of January, entrepreneurs often start new projects and try to bring existing ones to the next level. There are many ways to increase the effectiveness of online projects. These include A / B testing, which increases the conversion rate of the resource.

Mutant newspapers: corporate media for staff

Overview of the front pages of corporate newspapers - with pictures, ridicule and recommendations 1. In isolation from the market, Factory newspapers for staff stand apart in the communications industry. This niche is rather closed, because the corporate is turned inside a closed collective, which is doomed to be its loyal audience.

[Discussion] Anglicisms VS Clean Language

Many have got "insights", "experiences" and other "levelapy". 4 of our employees shared their views on English words in speech and texts. Let's collect a lively experience on this topic. We invite in the comments. Among marketers, it has always been customary to use English words wherever one can say in Russian.

36 things that every novice blogger must know

Have you been thinking for a long time and finally decided to create your own personal blog? Surely, you feel like a tourist who has lost his way in a foreign country. An endless number of questions spin in your head. How to call your blog? What subjects to choose? How to promote it on the Internet? How often to post posts?